My Work
Full Service Marketing & Creative
Ongoing marketing and creative support spanning brand strategy, social media, paid advertising, SEO, graphic design, business relationship building, and e-commerce. The engagement also included a complete website redesign and migration to Shopify, creating a stronger foundation for product storytelling, customer experience, and continued growth.
Integrated Marketing Director
Comprehensive marketing and creative leadership for an established truck accessories company, covering brand strategy, website management and design, e-commerce, campaigns, social media, SEO, paid advertising, graphic design, photography, video, product launches, tradeshows, and dealer marketing. The work brings strategy and execution together across nearly every customer-facing touchpoint.
Lifestyle Photography
A full lifestyle photography refresh created to replace and expand the brand’s existing visual library. Products were photographed in real-world settings that demonstrated authentic use cases while highlighting features. Creatives were used across the website, social media, advertising, and broader marketing campaigns.